By lutch 
Rumble’s CEO, Chris Pavlovski, has announced plans to introduce a Bitcoin tipping feature for content creators on the platform, following a substantial $775 million strategic partnership with Tether. This news was shared in a tweet by Pavlovski, who envisioned users being able to tip their favorite creators directly with Bitcoin (BTC) or Tether’s USDT stablecoin.
The partnership with Tether, announced on December 20, 2024, involves Tether investing in Rumble by purchasing 103.3 million shares at $7.50 each. This deal not only aims to support Rumble’s growth initiatives with $250 million but also includes a tender offer for up to 70 million shares, providing liquidity for shareholders. Pavlovski will maintain a controlling stake in the company post-transaction.
The proposed Bitcoin tipping feature is seen as part of a broader strategy to integrate cryptocurrency functionalities into Rumble’s ecosystem, following the trend set by platforms like X (formerly Twitter) and Twitch, which have already adopted crypto tipping systems. This move could potentially attract more creators and viewers to Rumble by offering a more direct and possibly cost-effective way to reward content.
Pavlovski’s suggestion comes at a time when Rumble has also decided to allocate up to $20 million of its cash reserves into Bitcoin, reflecting a strong belief in the cryptocurrency’s future value, especially in combating inflation. This strategy mirrors actions by other firms like MicroStrategy, which has been actively accumulating Bitcoin.
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